WEBSITE AND ONLINE STORE
Urve Paris Palo
A book shop built into a leadership trainer's website - a presale, personal dedications and delivery to parcel machines.
- Client
- Urve Paris Palo
- Sector
- Training and publishing
- Website
- urvepalo.ee

A book on the author's own website
Urve Paris Palo's book "Julgus juhtida ennast ja teisi" (The courage to lead yourself and others) is sold on the author's own website. The shop was built into the existing site, so its content and design stayed as they were.
What was done
- Presale and dedications. The presale price ends on its own on a set day, and any copy can carry a personal dedication.
- Maksekeskus. Estonian bank links, and Omniva, DPD and SmartPosti parcel machines.
- Company purchases by invoice. The PDF invoice has the Estonian VAT breakdown and the company's details.
- Speed, SEO and security. Lighthouse fixes, Yoast SEO and llms.txt, and a hardened server.
What changed
The book sells straight from the author's website in one simple buying flow, and the site is faster and more secure than before.
Technical build
Technology used
- WordPress, The7 child theme
- Elementor Pro
- WooCommerce
- Maksekeskus and Tarne+
- PDF invoices
- Yoast SEO
Services
Services used on this project
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